Fitness Band Product Design | Engineering | Idea Generation
needed help to come up with ideas for their line of wearables.
Artifact Design helped conceptualize various ideas and visualize
how the ecosystem around these products could be developed.
Understanding the form and function was not enough with these
products as there was an underlying adoption sequence that a user
had to go through. We analyzed and simplified the entire process to
make it seamless.
research and behavioural patterns, we came up with a simple, clean
and iconic band that communicated seamless with the user.
leadership team as well as the product management team at NIO were
extremely happy with the ideas we put forth for their internal
teams to take this forward. Our extensive ideation as well as
engineering also helped their overseas manufacturing teams to come
up with viable prototypes to speed up the product development